Monday, 24 February 2014

The Architect's Dream Wooly Jumper

At London Fashion Week earlier this month, heritage brand Pringle showcased their Autumn/Winter 2014 collection in a series of intimate shows in the surrounds of the 18th century gentleman's club, Savile House in London's Mayfair. The Rococo style interiors of the space featuring ornate wall panelling and guilded stucco work made for a stark contrast with the cutting-edge technologies used to create each look. 

Now in their 200th year, the fashion house's head designer Massimo Nicosia seemed eager to prove that they are not simply keeping up with the times, but rather they are two steps ahead. The designer collaborated with Material Scientist and Architect Richard Beckett to create fabrics with a haptic quality. 

3D printing and selective laser sintering (SLS) was used to create the fabrics. Small nylon pieces in over 1,000 different geometries interweave to engineer a textile which moves to accommodate the form of the body beneath it. This innovative material is used in cuff and sleeve details and as a 3D embellishment to argyle, aran and cable knits and has architect's uniform written all over it. 

Pringle's AW14 collection marks the first time that such technology has been used in ready to wear clothing. Rather than being a core part of the garment, its use is mostly ornamental. Elsewhere, one Dutch haute couturier has been creating entire garments using SLS and we'll be taking a closer look at this soon. However, with the expense of this modern technology, Nicosia's subtle application of it within next season's knitwear is more realistic in terms of mass production and wearability. Needless to say, he's got the Concrete Collar seal of approval. 

Images via, Pringle of Scotland Instagram and

Monday, 17 February 2014

Concrete Collar X London Fashion Week

Becky is at London Fashion Week as is as snap happy as ever! 
Keep up to date with all the goings on, from street style to catwalk, by following us on instagram @concretecollar

Monday, 10 February 2014


St Patrick's Tower is the last remaining feature of the George Roe Distillery which was started by Peter Roe in 1757. In its heyday in the late 1800's, the distillery is thought to have been producing more whiskey than any other distillery in the world. In 1891 it joined forces with the Jameson Distillery and the Dublin Whiskey Distillery which was situated nearby on Marrowbone Lane. A combination of worsened trade conditions as a result of the American Prohibition in 1919, the Irish War of Independence and the Civil War in 1920 and 1921 appear to be the cause of the distillery's closure in 1926. 

The 9 storey brick tower standing at 150ft tall, was once a smock windmill that has sadly lost its sails, and is (un)affectionately known by locals as 'the willy'. We have to laugh. More windmills of its kind are dotted across Massachusetts and the UK and are so called as their form resembles that of a type of smock once worn by farmers. 

This post is the second instalment of our exciting collaboration with Yesterday Becky showed us how she'd style the classic shirt dress from the #ownit campaign which focuses on experimenting with new trends and silhouettes and different ways to wear them. Ciana decided to go with the new generation of shorts on the block - culottes. 

Many thanks to photographer Aoife O'Sullivan of Disassemble Dublin and to Boohoo Clothing for getting us involved in this great project.

Look 1:

Sunday, 9 February 2014


                               Phs: Cian Scanlon

Seizing the first opportunity to escape London's hubbub, Becky headed to Windsor to explore the largest occupied castle in the world. A Royal home and fortress for over 900 years, the Castle remains a working palace to this day with over 500 inhabitants. Windsor Castle is where the Queen weekends so we figured it must be worth a look see!

Here the Queen hosts 'dine and sleep' events for guests, State Visits from overseas monarchs and presidents and attends the service of the Order of the Garter & the Royal Ascot race meeting. It is also the venue for the traditional State Banquet held in St George's Hall (55.5m long and 9m wide), with a SINGLE table seating up to 160 guests. Table settings are laid out using a ruler. Oh how we wish we were flies on those walls!

The present-day castle was created during a sequence of phased building projects and occupies a large site of more than thirteen acres. In essence it is a Georgian and Victorian design based on a medieval structure, with Gothic features reinvented in a modern style. Each monarch has left their unique mark on the series of spectacular State Apartments but unfortunately photography is not permitted inside. However, its picturesque grounds provided the backdrop for our styling challenge. 

This month Concrete Collar had the pleasure of collaborating with Boohoo on their latest #OWNIT campaign. This new season range  experiments with new shapes and street style trends. We were asked to choose one key piece from their latest lookbook and style it two different ways.  Becky chose a classic shirt dress to play with. It's a versatile piece that's easily transformed for a day to night look. We like it best as a cover-up worn with distressed jeans and heels. Details of each look can be found below. 

Check back tomorrow for Ciana's post - styling another of our season favourites - culottes.

Look 1:
Diana maxi belted shirt dress 
Lisa extreme ripped mid-blue distressed jeans 
Lara roll neck short sleeved top 
Jane skinny belt 
Verity ring stack
Naomie riveted collar necklace
Lily clasp fasten clutch bag 
Cady suedette strappy slim heels 

Look 2:
Jennie long sleeve V neck bodysuit 
Edie woven tailored skirt 
Tina rib slouch beanie 
Jenny tassel trim rucksack
Annie embossed ring stack
Hannah spike necklace
Lottie gold buckle cut out flat boot

All clothes available at

Special thanks to and to Cian for playing photographer for the afternoon.